Eighteen Digital Marketing Agency’s New Office in Bishop’s Stortford July 2024 | Solving Online Success near you
News from the south: our Bishop’s Stortford office is open for business Mike Friend, founder & strategic director, paired with Chris Newstead, growth director, have taken a huge step in their hometown, bringing online success to local businesses in need of a change from the status quo of SEO and digital marketing that plagues the […]
Is LinkedIn Premium Too Expensive? | A Brief Insight
LinkedIn is the world’s largest professional networking site with over 700 million members worldwide. LinkedIn Premium is a paid subscription service that provides additional features to enhance the user’s experience. However, the question remains, is LinkedIn Premium too expensive? LinkedIn Premium offers a range of features such as InMail credits, advanced search filters, and access […]
Google AI Might Be About To Destroy Your Business’ Reputation | Google My Business AI Descriptions 2024
So, it appears that the Google AI department didn’t learn their lesson in using experimental AI in their search results. Following the recent chaos caused by their Search Generative Experience (SGE), throwing misinformation into the world of search, they’ve decided it’s a fantastic idea to now plug this malfunctioning AI model into your Google My […]
Is Email Marketing Regarded as Spam? A Brief Insight
Email marketing is a powerful tool for businesses to communicate directly with customers. When done correctly, it is not regarded as spam but as a legitimate marketing method that provides value to subscribers. The challenge lies in ensuring that emails are relevant, personalised, and sent only to those who have opted in to receive them. […]
Backlinks for SEO in 2024 Are Clearly Confusing Google
Following statements at SERP conf 2024 from Google search analyst Gary Illyes, SEOs globally had been led to believe that Google “need very few backlinks to rank a website”. However, Internet Marketing Ninjas’ study into these claims has proven that even Google don’t have a cohesive view of how their search algorithm is operating. What […]
Uncovering SEO Opportunities with Competitor Keyword Research 2024
Effective competitor keyword research is a crucial component of any SEO strategy. Understanding which keywords drive traffic to your competitors’ sites can reveal valuable content opportunities and keyword gaps to be ceased. By leveraging tools like the SEO Competitive Analysis Tool from Moz or Ubersuggest by Neil Patel, businesses can unearth strategies used by their […]
Google Leak May 2024: In-House Documents on Search Ranking Create an SEO Thunderstorm
A recent Google leak has set the SEO world abuzz. A trove of internal documents detailing how Google ranks search results was accidentally published online. This material, describing an older version of Google’s Content Warehouse API, offers a rare peek into the inner workings of Google Search. The documents were unintentionally committed to a publicly […]
Powerful Legal SEO: Laying Down the Law in Google’s SERPs 2024
Legal SEO is a specialised approach to search engine optimisation that focuses on enhancing the online presence of lawyers and law firms. At its core, it is about aligning a law firm’s website and content with the search behaviours of their potential clients. As search engines like Google continuously update their algorithms to deliver more […]
Enhanced Seasonal SEO for Products & Services in 2024
Seasonal SEO taps into the shifting trends and consumer behaviours that occur throughout the year. This approach targets specific keywords and themes that become relevant during particular periods, such as holidays, weather changes, or cultural events. By aligning with these seasonal variations, brands can optimise their online content to capture increased search traffic and meet […]