Last Updated on April 21, 2024 by Callum Morris
What is a Link Building Tool and How Do They Actually Work?
Link building tools help SEO professionals to create links and optimise their websites for ranking. These tools are effective in driving traffic from search engine results pages (SERPs).
Link building is the process of acquiring quality backlinks that can be used to improve a website’s search engine ranking. The process involves creating content and posting it on high-authority websites like blogs, forums, social media sites, etc.
The most popular link building tool is Ahrefs. It has been around since 2010 and has constantly innovated with new features that make it easier for users to create links without having any technical knowledge of SEO. These tools are effective in driving traffic from SERPs, and some link building tools also offer features like keyword research, competitor analysis, and backlink notification. Besides Ahrefs, there are many tools available that can help you with your link building efforts. Some of the best ones include:
Ahrefs: This is a comprehensive tool that can help you with your link building efforts. It offers a range of features, including a site explorer, backlink checker, and keyword explorer.
SEMrush: This is another comprehensive tool that can help you with your link building efforts. It offers a range of features, including a site audit, backlink analysis, and keyword research.
Moz: This is a popular link building tool that offers a range of features, including a link explorer, keyword research, and site crawl.
Majestic: This is a link building tool that focuses on backlink analysis. It offers a range of features, including a backlink checker and site explorer.
Linkody: This is a tool that helps you track your backlinks and monitor your link building efforts. It offers a range of features, including a backlink checker and email alerts.
LinkResearchTools: This is a comprehensive tool that can help you with your link building efforts. It offers a range of features, including a backlink checker, link analysis, and site crawl.
AuthorityLabs: This is a tool that helps you track your rankings and monitor your link building efforts. It offers a range of features, including a rank tracker and site audit.
BuzzSumo: This is a tool that helps you find content that is popular on social media. It can be useful for link building, as you can use it to identify opportunities to get your content shared and linked to.
Linked Helper: This is a tool that automates many of the tasks involved in link building, including outreach and follow-up.
Pitchbox: This is a tool that helps you automate your outreach and follow-up efforts. It offers a range of features, including customisable templates and scheduling options.
Overall, the best link building tool for you will depend on your specific needs and goals. It’s a good idea to try out a few different tools and see which ones work best for you.
How to Get the Most Out of Your Link Building Tool
Link building tools are a great way to increase the visibility of your website and drive traffic. However, it is important to take the time to learn how to use them properly. In this article, we provide three steps for optimising your link building tool.
- Use your link building tool as a research tool: A link building tool is the best way to learn about a website or blog. It will show what topics they talk about and how often they are mentioned in other online content. This can help you to understand their audience and see if the site is ranked well for your niche. It’s also a great way to see if the website is spammy or has poor quality content that doesn’t help you reach new customers.
- Use the information from the research on social media: Social media is one of the best places to see what keywords your competitors are targeting. If you find a keyword that is ranking for a competitor, then it’s possible that they’re using poor quality content to get links or build backlinks. Or if you found an industry-specific term, this will tell you how popular the topic is and could help determine if your niche has enough demand for your product or service.
- Create content that uses this information: Once you have researched a topic, create content that uses the information. This is the best way to get people interested in your website and start building links. For instance, you could create your own post similar to those found on social media. If this is an industry-specific subject matter and it’s very popular among gamers then you could create a blog post using similar keywords to those that are already out there so that you can reach your audience.
Starting to use a link builder today can help you increase your organic traffic significantly. Link building is becoming more and more important for SEO as a whole, and you should be prepared to invest some time and energy into it to improve your website. So, start building your links now to get ahead of the game and rank higher in the SERPs!
How Does a Link Building Tool Work vs. Humans?
Link building is a difficult task for humans because it requires a lot of work and creativity. In contrast, link building tools can automate the process to make it more efficient. This can be done by utilising AI algorithms to crawl the web and find links that are relevant to the topic of your website. These tools also use different metrics like backlinks, domain authority, social media shares, etc., which help in ranking your website in search engines.
For example, if your website is a chiropractic clinic and you want to increase the number of backlinks from other chiropractors in your local area, you can use an automated link building tool to crawl through websites and find those that might have links to them. Once found, these websites can be sent emails asking for a link exchange or an offer of a referral fee for an offline contact. These tools also come with social media management features so as to increase the number of shares on social media platforms like Facebook, Twitter, Instagram and LinkedIn. These functions not only help in gaining more exposure but also help in driving more traffic to your website.
Link building tools have been around for several years now but they have only recently started getting popular among businesses due to their effectiveness and efficiency. These tools help to automate your link building and take much of the effort away from humans.
Facts about link building tools:
- Link building tools are software programs or platforms designed to help with various aspects of the link building process.
- Link building tools can automate repetitive or time-consuming tasks, such as finding link opportunities, checking link quality, or monitoring your link profile.
- Some link building tools focus on specific aspects of link building, such as outreach, content creation, or competitor analysis.
- Other link building tools offer a more comprehensive suite of features, including keyword research, website analysis, and reporting.
- Some popular link building tools include Ahrefs, SEMrush, Moz, Majestic, and BuzzStream.
- When choosing a link building tool, it’s important to consider the specific needs and goals of your link building strategy, as well as the cost and user interface of the tool.
- It’s also important to consider the data and metrics provided by the tool, such as the size of the backlink database, the accuracy and relevance of the data, and the types of reports and visualizations available.
- Some link building tools may not be suitable for all websites, depending on the size, structure, and niche of your website.
- Link building tools can be a valuable resource for link builders and SEO professionals, but they should not be relied upon solely for link building success.
- A well-rounded link building strategy should include a combination of manual outreach, content creation, and relationship building, as well as the use of link building tools and data analysis.